Is your community nonprofit leaving money on the table that you desperately need to transform the lives of the people you serve?
“If you want to raise a little money, send a letter; if you want to raise a little more money do a special event or make a phone call; if you want to raise a lot of money, ask face to face,” a mentor once told me.
Your grants and government funding are getting cut or you see cuts on the horizon. You need to ramp up your fundraising from individual donors and businesses to make up for your losses.
You are already engaged in fundraising such as special events, a holiday appeal, a donate button on your website but you cringe when you look at the bottom line.
But you and your board are uncertain about how to involve volunteers in major gift, face to face fundraising and so you’ve been leaving money on the table.
The challenges you face
- Your nonprofit needs to raise a lot more money.
- Your nonprofit’s board do not see themselves as a fundraising board.
- You and key leaders in your nonprofit fear asking for money so you do events.
What you really want
When you boil it down you want a sustainable fundraising blueprint so that you can:
- Exceed your fundraising goal.
- Set a stretch fundraising goal for next year that meets the needs of your organization.
- Have all the key players—board, executive director, development director, staff and volunteers—engaged, and each playing his or her role in raising the funds needed.
The solution? The Green Light Fundraising Mastery program
The Green Light Fundraising Mastery program is a breakthrough, results-oriented, 18-month program that helps you set a sustainable fundraising goal and achieve it.
Through group and individual coaching, the Green Light Fundraising Mastery program will give you the training, skills, and support you need to lead sustainable fundraising from concept to completion of your first campaign.
The Mastery program is limited to no more than eight people, making to possible for me to give you the attention you need to succeed your nonprofit’s first sustainable fundraising campaign.
Through the Mastery program you will learn to lead a successful campaign and you will lay the foundation for increasing your fundraising year after year.
What’s special about the Green Light Fundraising Mastery program?
Three things set the Mastery program apart.
First, the Mastery program is a breakthrough, results-oriented, start to finish program. You will plan and implement your own sustainable fundraising campaign and implement it. During the 18-month program, I will walk you through every step it takes to complete your first campaign. My goal will be to help you meet or exceed your fundraising goal.
Second, you’ll become the sustainable fundraising expert for your nonprofit. You will learn sustainable fundraising by doing each step to create a sustainable fundraising program for your nonprofit that will grow year after year.
Third, you’ll learn to create a sustainable fundraising campaign tailored to your organization and your community. At the beginning of the Mastery program you will work through a discovery process, gathering the information needed to develop a sustainable fundraising program that fits your nonprofit and your community.
Further result from the Green Light Fundraising program
You will be well-prepared as the campaign director, relaxed and enjoying the people and processes of the campaign.
Your nonprofit will receive regular major gifts with 80% of your fundraising income coming from 20% of your donors, in a four-week period each year.
The stories about how your nonprofit transforms lives will be word of mouth in your community.
It will be easy to recruit volunteer leaders each year because word will be out that you are well-organized and make life easy for them.
Volunteers will be bonded to your organization and will volunteer year after year.
You will raise more money every year, even during a recession.
How does the program work?
The Green Light Fundraising Mastery is an 18-month program. Up to 8 people will be selected for the program by application only.
Stage 1: Discovery and design. In the first six months you will discover the opportunities and obstacles to your nonprofit adopting sustainable fundraising. You will develop a sustainable fundraising plan tailored to your nonprofit and your executive director and board will begin recruiting the campaign chairperson.
Stage 2: Making your case and recruiting leaders and solicitors. In the second six months you will complete the recruiting of campaign leadership, create a case statement, recruit a marketing committee and with their help, create a marketing plan, do the inner circle phase of the campaign, do any direct mail or special event that is part of your plan, and complete the recruiting of volunteer solicitors.
Stage 3: Kickoff the asking, media blitz, and celebrate success. In the third six months you will prepare for the kickoffs, teach all volunteers the GOOD way of asking, complete the media blitz, and complete the face to face asking phase of your campaign. You will wrap up the campaign with a celebration for the key volunteers and donors. You will meet with key volunteers and staff to review the campaign and identify ways to improve the campaign for the following year.
There are also these bonuses
Bonus 1: You will receive a signed, paperback version of Green Light Fundraising: Your Sustainable Fundraising Guide to Raising $50,000 to $500,000 a Year to Light Up the Eyes of the People You Serve and Your Donors.
Bonus 2: You will receive an online leadership training program designed especially for sustainable fundraising campaign leaders.
Bonus 3: You will receive online video tutorials to help you develop your gift chart and your campaign dash board.
Is this program right for you?
The Green Light Mastery Program will be a great fit for you and your nonprofit if two or more of the following are true:
r You, your executive director, and board are convinced your nonprofit needs to make a substantial increase in yearly fundraising.
r You know that your current fundraising is leaving money on the table.
r You are tired of special events that prove to be time-consuming for volunteers and staff and are not cost-effective.
r You are excited about the possibility of a tribe of committed volunteers raising funds for your nonprofit.
Take the next step
I invite you to contact me for a complimentary Green Light Fundraising for Breakthrough Results Strategy Session.
In that session we’ll explore the challenges you and your nonprofit face, the kind of results you’d like to see, and whether this program will be of help or not. Whether we move forward together or not, I promise you will leave our conversation clear about the issues and excited about what’s possible.
The conversation will take no longer than one hour and can be done by phone. Click here to book a Green Light Fundraising for Breakthrough Results Strategy Session. I’d love to speak with you. You can also call me at (815) 303-1755 to arrange a session.
Fare thee well,
Rich Foss
Green Light Fundraising
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